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Dealer Guide

Autotrader & Stock Workflow

How to sync Autotrader stock to your dealer website

The best workflow keeps marketplace stock and website stock close enough to avoid double entry, while still giving the dealer control over presentation and enquiries.

Import stock Map vehicle fields Publish pages Review status
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TraderWay dealer website example
Free start

6 months to launch, test and build confidence before the paid plan.

From £39/mo

Simple monthly pricing after the free period, with annual plans that include 2 months free.

Website + DMS

Stock pages, enquiries, invoices and website controls in one workflow.

What matters

Keep website stock aligned

The best workflow keeps marketplace stock and website stock close enough to avoid double entry, while still giving the dealer control over presentation and enquiries.

Confirm the source
Start by identifying which stock data is the source of truth for price, images and status.
Map fields carefully
Make, model, derivative, price, mileage, fuel, transmission, images and status need clean mapping.
Review before launch
Check vehicle pages, image order, CTAs, sitemap output and sold/reserved handling.
Monitor changes
Keep an eye on sync errors, missing images and old vehicles that should no longer be live.

Why sync is worth doing

Manual duplicate entry wastes time and creates mistakes. A connected workflow helps keep the website current and gives buyers confidence that stock is available.

What still needs human control

Dealers should still review descriptions, highlights, pricing, finance presentation and enquiry routes so the website feels like their brand, not just a data dump.

What comes as standard

Every TraderWay plan starts with a public website, live stock pages, vehicle detail pages and enquiry capture. Growth and Business add marketplace feeds, Xero sync, reviews, reservations, team roles and an activity log, so the platform grows with the dealership instead of needing separate tools bolted on.

Switching without disruption

Moving provider does not have to mean downtime. TraderWay can help plan the domain move, import existing stock and get key pages live before the old site is switched off, with full Business access free for the first 6 months to test everything first.

See how TraderWay fits your dealership

Book a short walkthrough and compare the public website, stock workflow, enquiries, SEO pages and DMS tools against your current setup.

FAQ

Frequently asked questions

Clear answers about TraderWay websites, DMS tools, pricing, setup and switching provider.

View all FAQs
Can TraderWay help reduce Autotrader double entry? +
Yes. TraderWay is built to support marketplace-led stock workflow and website publishing.
Should every field sync automatically? +
Not always. Some fields should be reviewed so website pages remain accurate and persuasive.
Can I start free? +
Yes. TraderWay currently offers full Business access free for 6 months before the paid plan starts. Annual billing gives dealers 2 months free after the trial.
Can I keep my existing dealer domain? +
Yes. You can connect your current dealership domain and use TraderWay as your main website.
Is TraderWay built for UK independent dealers? +
Yes. TraderWay is designed around UK stock pages, enquiries, dealer workflows and search behaviour.
Still deciding?

Start free for 6 months, or book a demo and compare TraderWay against your current website or DMS provider.