TraderWay Features
Everything an independent dealer needs to run a stronger website and DMS
TraderWay combines dealer website software, stock management, enquiry capture, SEO pages, invoices, reports, feeds, domains and mailboxes into one practical platform for UK motor dealers.
Full Business access free before paid billing starts.
Simple monthly pricing after the free period.
Public pages, stock admin, enquiries and invoices in one workflow.
Features grouped around the jobs dealers do every week
The best dealer platform is not just a long feature list. It should help you publish stock faster, generate more enquiries, understand performance and keep admin under control.
Dealer website
Fast, mobile-first website pages built around live stock and direct enquiries.
Dealer management
Practical DMS tools for independent dealers that need less admin and clearer workflow.
Lead generation
Turn stock views into real buyer conversations with clear enquiry routes.
SEO engine
Search-ready foundations for Google, Bing, Yahoo and AI discovery.
Feeds and integrations
Reduce duplicate entry and keep marketplace workflows tidier.
Setup and operations
The less glamorous bits that make a dealer website feel professional.
More reasons your own website should win enquiries
These recent additions make the dealer website feel more professional, make stock easier to prepare and help buyers keep engaging after they leave a vehicle page.
Custom homepage hero slides
Launch+Upload hero imagery, change slide copy and point buyers to stock, finance, sell-your-car or contact pages without needing a redesign.
Homepage logo loader
Launch+Add a polished branded loading moment so the website feels more premium from the first interaction.
Vehicle e-brochure PDFs
Launch+Customers can download a branded vehicle brochure with photos, price, specification, description, features and dealer contact details.
QR image upload from phone
Launch+Open a vehicle-specific QR upload page on a phone, take photos on-site and attach them directly to the correct stock record.
Multi-site visit locations
Growth+Show multiple branches, appointment locations or showroom addresses with phone, email, opening hours and map context.
Partner logos and nearby landmarks
Launch+Show finance partners, companies you work with and local landmarks so buyers understand who you work with and where you are.
Dealer calendar
Growth+Plan appointments, test drives, handovers, callbacks and prep work in a shared dealer diary.
Learn moreNew vehicle subscriber emails
Growth+Let buyers subscribe to stock updates so you can email interested customers when fresh vehicles are added.
Team access with roles
Growth / BusinessInvite team members and control who can manage vehicles, invoices, settings and operational areas instead of sharing one login.
Core tools inside TraderWay
These are the everyday building blocks behind the platform.
Premium dealer templates
Modern designs, custom hero slides, branded homepage loaders and homepage sections built for trust.
Stock + VDP pages
Clean listings, vehicle detail pages, downloadable e-brochures and strong calls-to-action.
QR phone image upload
Scan a vehicle QR code, open the upload page on a phone and add fresh photos to stock faster.
Enquiries built-in
Capture leads for viewings, finance, part-ex and callbacks.
SEO engine
Clean URLs, sitemap, indexable make pages and search-ready metadata.
Dealer insights
Track enquiries, popular stock, subscriber interest and the pages bringing buyer activity.
Stock update subscribers
Let buyers subscribe for new vehicle emails so interest is captured before the right car arrives.
Dealer calendar
Plan appointments, test drives, callbacks, prep jobs, deliveries and handovers with reminders.
AI description writer
Turn vehicle data into cleaner advert copy faster, then edit before publishing.
Custom domains
Start on a free subdomain, connect your own domain and manage mailbox/domain support.
Multi-site location tools
Show multiple locations, partner logos and nearby landmarks to build trust and local context.
Marketplace sync
Keep website stock updated with Autotrader sync, eBay Motors publishing and CarGurus-ready feeds.
Team roles and access
Invite users, assign roles and stop sharing one login across the dealership.
Start with the website, then add the marketing and DMS depth you need
Every dealer starts with full Business access for 6 months. After that, Launch covers the website essentials, Growth adds marketing and integrations, and Business unlocks the deeper operational DMS tools.
Launch
- Dealer website, domain, stock and vehicle pages
- Custom hero slides and homepage logo loader
- Vehicle e-brochures and QR image upload
- Partner logos, landmarks and basic SEO
Growth
- Everything in Launch
- Calendar, stock update subscribers and multi-site locations
- Enhanced SEO, Autotrader sync, eBay Motors and marketplace feeds
- Finance integration, mailboxes, AI descriptions and 3 users
Business
- Everything in Growth
- Role-based team access
- Activity log, DMS reports, invoices, customers and vehicle costs
- Advanced insights and priority onboarding
Compare TraderWay against your current setup
If you are using ClickDealer, Car Dealer 5, DealerKit, MotorDesk, Keyloop/GForces or a marketplace website, compare the full workflow: website, DMS, SEO, feeds, invoices, domains and support.