A vehicle page is where most serious buyers make their decision to enquire. A downloadable e-brochure gives that buyer something useful to keep after they leave the website.
What should a vehicle e-brochure include?
A strong brochure should include the vehicle title, price, status, photos, specification, description, key features and dealer contact details. It should look professional enough to print or send to someone else.
Why brochures help conversion
Some buyers compare several vehicles before calling. A PDF brochure keeps your dealership details attached to the car, which is useful when a buyer is discussing the vehicle with family, finance contacts or colleagues.
How TraderWay handles e-brochures
TraderWay can add a Download Brochure button to vehicle detail pages. The PDF is generated from the vehicle information already on the website, so the brochure stays aligned with stock photos, specification and dealer branding.
Which plan includes it?
Vehicle e-brochures are part of the TraderWay website feature set from Launch upwards, with full Business access included during the free 6 month start.