Switching dealer website provider can improve enquiries and reduce admin, but only if the new platform solves the right problems. Before switching, dealers should use a checklist instead of relying on a demo alone.
Website checks
- Does the stock page load quickly on mobile?
- Are vehicle pages clear and enquiry focused?
- Can buyers call, enquire, ask about finance and start part exchange easily?
- Does the site look trustworthy on a phone?
SEO checks
- Can you edit page titles and meta descriptions?
- Are URLs clean and readable?
- Is there sitemap output?
- Can the provider support landing pages and useful content?
Admin checks
- Can staff add and edit vehicles quickly?
- Can images be reordered?
- Can vehicles be marked reserved or sold?
- Are enquiries connected to vehicles?
Commercial checks
Compare setup fees, monthly cost, annual cost, contract length, support, domain control and whether DMS tools are included or charged separately.
Where TraderWay fits
TraderWay helps dealers switch to a connected website and DMS platform with stock, enquiries, invoices, SEO pages and domains in one place. See the switch provider guide.